Day 26: Guest Star on Niche-Relevant Blogs to Boost Your Exposure
Author: Jim | Filed under: 30-Day Blogging
We’re stringing together two consecutive posts (a first?) today, and getting you another powerful marketing technique. Because we have built up our blog from scratch and have everything monetized and ready to go… we need to get the word out to interested readers, so it’s time for a little bit of marketing!
Our strategy yesterday was to steal some traffic (and, more importantly, readers) from popular blogs in your niche area. Now, we are going to expand upon this method and even more fully infiltrate other bloggers’ domains by guest posting.
Why Guest Posting Rocks
Guest posting is a great way to expand your reach and your reader base because you are literally putting your top stuff right in front of another established audience. While I want to encourage you to focus in on your own blog, there is definitely room to grow by branching out and giving content (with a link back) to other sites. By doing this, you are going to tap into a fresh pool of hundreds of readers, and throwing your link out there isn’t a bad way to boost your own RSS numbers and generate some good leads.
How to Properly Guest Post
Since we are doing this in 30 minutes, I would recommend using your time to search around for contact information from bloggers you know and bloggers that are popular on the internet. A great way to find relevant bloggers is to do a keyword search in Google’s Blog Search Engine, a targeted source for the web’s popular websites. Once you have a list, start making some content!
When you write for someone else’s blog, you need to make sure first off that you are producing quality work. If people aren’t enjoying what you are writing… who is going to subscribe to your blog? It’s debatable whether you want to put forth your top stuff, or simply a teaser to get users to come over to your website for better stuff, but most agree that guest posts must be interesting.
Once you have your content and your list of potential blogs to post to, go ahead and shoot out your articles to the people on your contact list and see if they will post it and get you a link back. You always want to give them the content up front… I can’t tell you how many people ask me “can I guest post?” to which I reply “I’m not sure, you haven’t showed me anything.”
PRO TIP: One thing that I have done is hire an article writer from the Digital Point Forums to make me 500-word articles for a few bucks… and then sent those out en masse to blogs in my area. This will get you tons of high-quality back links if you do it right.
Assuming that you have followed this “game plan,” it won’t be long before you have new users coming in from your competitor’s blogs asking for more of your stuff. Congratulations… you have just converted a following!
- Jimvesting
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What a wonderful and powerful strategy! I tested it with my own website, and with relatively low cost I was able to achieve great results. It’s definitely worth spending more of my time to refine it even further. As a general rule, hiring a freeelancer to do tedious tasks is always a great solution.
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I try and use guest writers often. It’s a great way to not only forge links and relationships but it is also a good way of sharing experiences which overall makes for a better resource for your readers, which can only be a good thing!
I think it was a great idea with this article writer. I, personally, do something similar. I pay my friend from the university to do that;).
Considering buy links can be very expensive, the investment in having an article written for fee is a wise investment.
One more foolish comment here
but seriously very nice tips, PR tips are outstanding.
thanks for the great post
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Hi mate,
Just thought I’d let you know that I’m browsing your site on a teeny-weeny netbook screen (using flock browser) and your site looks a bit weird. The Ads are sticking out of the modules. I’m sure it’s just because of the small screen but a lot of people are browsing with netbooks these days so perhaps you should look into it.
Sorry if I’ve ruined your Saturday evening!
Ps.It’s just the adverts at the top of the page, the ads are sticking out of the boxes.
Is there any blog from where we can get lit of blogs which allow guest posts?
if you are able to create good content and you have time for this, guest posting is really useful way.
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What tarot deck has a Fool card that has the Fool carrying a butterfly net?
Great post, That is good idea, if you have a time, you should have to make Content of guest posting. that will be a very useful,
Well you have done a good job in building up from a scratch. I also paln to start guest posting soon for my blog. Liked your tips. If any how you need to reduce your car expenses just visit this auto insurance prices by state site.
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March 7, 2010 at 2:25 pm #
Great article!
I have learned something new today, thanks. ^^
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